The video has Tags: like the example above from SEOptimer which revealed 11 Tags on their video, the next step is to use your best judgement to assess the quality of these Tags. Consider the wording competitors use in the video title and description and if they use any HashTags in the video description.Ģ. This is a good outcome for you because any tags you add to your video will be better. So unless your competitors are YouTube-savvy, they will likely look straight past this and upload the video with zero tags. The video has no Tags: this is actually quite common since the Tags field is hidden behind the “Show More” text link right at the bottom of the video details page in YouTube Studio. There are two possible scenarios when extracting Tags from a YouTube video using this tool:ġ. There are some strategic considerations when extracting Tags from competitor videos. After all, the more YouTube understands what your video is about, the more chance your videos will rank higher in YouTube search results. The jury might be out as to the degree of influence the hidden meta tags have on search result rankings, but our recommendation is always to err on the side of optimization and use all YouTube features together. We recommend getting the basics right and utilize all the features that YouTube provide to categorize and apply meaning to your videos. We know from YouTube themselves that many signals contribute to the overall ranking in the search result page (title, description, hashtags, thumbnail, tags, quality of video, etc). So now we know the YouTube Tag Extractor works like magic on any public YouTube video and extracts the invisible meta tags whilst maintaining the order of those Tags as denoted by the author of the video.īut why is this important? You’re likely reading this page at the moment because you’re interested in the overall topic of Video SEO. This gives you a really great insight about what the author thinks is (a) the most important topics in the video and (b) the highest priority tags for video SEO. You’ll notice, the Tags are importantly extracted in exactly the same order that the author has used. Using the YouTube Tag Extractor, we can easily reveal these hidden meta tags with the click of a button: Altogether these Tags only take up 164 characters of the 500 limit, so there’s room for many more. Once this is clicked, it expands further options including “Tags”:Ī YouTube video can have up to 500 characters worth of Tags - which is a lot! In the example above, we can see the SEOptimer video has 11 Tags. In YouTube Studio, at the bottom of the “Video details” page is a hyperlink “Show More”: Since these Tags are invisible on the actual video page, our friends at SEOptimer generously shared some screenshots with us so we can peek behind the scenes at how they tagged their videos. Best practice is to use all lowercase Tags with alpha-numeric characters. Unlike HashTags, they do not have pound (#) signs in front of them and they can also contain spaces to encompass a string of multiple words. Tags are added to a video when it is uploaded on YouTube. See more information about YouTube HashTags. HashTags: which are the visible tags shown above a video title.Tags: which are the invisible “meta” Tags associated with a video.The confusing thing about YouTube is there are two types of tags: Tags are not to be confused with HashTags which are displayed in the video description and above the video title. Extracting YouTube Tags can be very insightful to understand how competitor videos and other high-performing videos are using these tags to boost their performance. The Tag Extractor tool is a handy way of extracting and revealing these meta tags associated with any public video. Not all videos have these tags as it’s up to the video publisher to add them when they upload the video.
YouTube tags are the hidden metatags associated with videos on YouTube.
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